Revealed: Top 3 Basics of 3D and AR for eCommerce
How does it feels to try on your preferred product virtually before buying it online? It’s awesome, right? This is the advantage of using 3D and AR visuals. Visual eCommerce has revolutionized customer expectations about online shopping by using augmented reality (AR) and 3D visuals which are embedded on website pages and mobile apps. The aim is to give customers a graphical and interactive representation of products. Customers are the deciding factor that made 3D/AR technology a compelling force in online retail. Based on the most recent report from SAP/eCommerce Foundation 2019 USA eCommerce Report, highly engaged customers spend 60% more per transaction and buy 90% more frequently. Before you get started with 3D and AR on your eCommerce store, let’s take a look at the must-have basics for 3D and AR for eCommerce. Basic #1: A digital roadmap Before using 3D and AR on your eCommerce website, you must have a roadmap. There are numerous moving parts present in Augmented rea